Mission-Driven Marketing & Communications

As a writer, editor, and marketing communications strategist, my goal is to make complex concepts easy to understand while preserving critical information. If you need copy, editing, or communications help, tell me about it.

What I Do

• Tailor technical content to specific audiences at all levels
• Manage marketing campaigns in social media, email, web, and print
• Develop and maintain processes for project management
• Test different communications to find out which drives better results

I am currently available for short- and long-term projects of all kinds. You can find my resume and work history at LinkedIn.

Volunteering and Service

I serve on the steering committee for Somerville YIMBY, a group that promotes the creation of more housing as a solution to our regional housing shortage, and am an elected board member of the Union Square Neighborhood Council.

Previously, I served as a member of the Data and Marketing Association (now the ANA) Ethics Policy Committee and helped young people with their writing through 826Boston.

Some Samples

• Somerville YIMBY newsletter: With more than than 1,000 subscribers in a city of just 85,000 people, this newsletter is one of the most influential political outlets in Somerville.
• Before-and-after revisions to a medical information flyer for HIV+ Medicaid members, shortening copy and lowering grade level to meet regulatory and style guide requirements.
• Policy and finance explainers: What Is Zoning and Why Does it Matter? and What Exactly Do We Mean by “Affordable Housing?”
• A REDCap survey about health habits paired with web copy about the McCance Brain Care Score.
• A REDCap survey about ALS symptoms paired with other enrollment information for the HEALEY ALS Platform Trial.
• MIT Energy Initiative content including web copy and an article in Energy Futures magazine.
• Academic writing about urban policy: A study of mission creep at AIDS Healthcare Foundation and the Sierra Club and a short description of how we might have a pilot program to charge for parking permits in Boston.
• Print and email communications for student loan borrowers at a critical transition point, and messages about avoiding scams and education resources for military service members.

Technical Publications

• Energy Education in a Transitioning World. Managed style, grammar, and citations for a collection of scholarly essays from Cambridge University Press.
• Linux in a Nutshell 4th and 5th eds. Co-author for command reference and content on GNOME desktop
• Running Linux 4th and 5th eds. Contributor to sections on GNOME desktop and package management
• “What is GNOME” O’Reilly Network, August 2005
• Software manuals including the Evolution User’s Guide through version 2.4 and the documentation and man pages for Novell ZENworks Linux Management 6.5

Vanity Projects

• Secretly Ironic, an intermittent newsletter / blog
• When the Voice Speaks, a short volume of poetry self-published in 2011, now out of print